Smithsonian Life on a Sustainable Planet

A rebrand for Life on a Sustainable Planet, an initiative under Smithsonian Science, introducing a new logo inspired by the Smithsonian sun. This expanded into an icon system representing key areas of impact: In the Ocean, On the Land, In the Air, and Across the Universe. A logo for Smithsonian Science was also created to align with its broader mission.

CREATIVE DIRECTOR ADAM VON OHLEN, DAVID STEVENSON
DESIGNER ERIKA PARK

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